banner ad

Definitions

General Science

  • noun an image that carries an advertising slogan, logo or message and is displayed on a webpage

Electronics

  • Abbreviation of banner advertisement. On the Internet, a form of advertising which appears on Web pages, and which may be clicked upon to obtain more information, usually by being transferred to the

    home page

    of an

    entity

    . These are often presented as a rectangular

    color

    graphic measuring 468 pixels wide by 60 pixels high, near the top or bottom of the page. A

    skyscraper ad

    is usually taller and thinner, with placement on either side of a page. Also called banner.

Media Studies

  • noun an

    advertisement

    that stretches across the top or bottom of a printed page or a webpage.
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