General Science

  • noun a psychological theory that only the subject’s behaviour should be studied to discover his or her motivation or problems

Media Studies

  • noun a psychological movement that focuses on what can be observed and measured about a person’s behaviour, rather than what can only be inferred about their thought processes.


  • noun a psychological theory proposing that only someone’s behaviour should be studied to discover their psychological problems


  • noun an approach to psychology that focuses on a person’s behavioural responses to stimuli and the reasons for these