market research
Definitions
General English
- noun the activity of examining the possible sales of a product and the possible customers before it is put on the market
Accounting
- noun the process of examining the possible sales of a product and the possible customers for it before it is put on the market
- noun investigating the potential consumers for a product and gathering data about their needs, lifestyle, habits etc which can be used for development and marketing purposes
Travel
- noun the work of examining the possible sales of a product before it is put on the market
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