run of book

Definitions

Marketing

• noun an advertiser’s order to the advertising department of a publication that buys advertising space at the basic rate and does not specify the position of the advertisement in the publication.
• acronymROP

Media Studies

• noun advertising space bought at the basic rate, but not in a specific position in the publication

Publishing

• noun an advertiser’s order to the advertising department of a publication, in which space is bought at the basic rate without specifying the advertisement’s position.

Nearby Definitions of “run of book”

• Royalty Theatre
• rubber
• rule
• Rule of Rescue
• run
• run of book
• run out
• rush
• sack
• Sadler's Wells
• safe

Contexts for “run of book”

4 definitions in context
• Marketing
• Media Studies
• Publishing