segmentation

Definitions

Banking

Electronics

Food

  • noun the state of being divided into separate parts

Media Studies

  • noun the way in which television schedules are divided into sections by genre of programme, or the way in which multi-channel providers may broadcast specific genres only on separate channels
  • noun the process of dividing audiences into categories according to their lifestyle choices for advertising purposes

Medical

  • noun the movement of separate segments of the wall of the intestine to mix digestive juice with the food before it is passed along by the action of peristalsis
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