• A chip that is installed in a TV, DVD, VCR, converter box, or similar device, which prevents viewing TV programming based on a rating. The term also applies to other content viewed through TVs, such as motion pictures recorded on DVDs. Although V-chip is used as the proper name for this circuit, it was originally an abbreviation of violence chip.

Media Studies

  • noun an electronic chip in a television that enables parents to block programmes with sexual or violent content